"Read this, skip that." If you like that kind of confidence in a branding statement, you'll like the Daily Beast, by Gen Xer Kathleen Kingsbury.
I liked her recent article on the 10 Most Popular Classes in America, where she said,
From an English class devoted to Harry Potter to an econ course taught by a blackjack dealer, The Daily Beast's Kathleen Kingsbury picks out the most in-demand college classes in the country. Plus, view our gallery of celebrity professors—including Spike Lee, Bobby Flay, and Eliot Spitzer.
You can tell a lot about a generation by which of their college classes are hardest to get into. The 1960s saw Kennedy inspired legions of poli-sci majors, the Cold War spurred a rise in Soviet studies and more recently, the Internet boom led to a wealth of new html courses.
By this yardstick, here's what one could say about the youth of today: they're hyper-curious, geeky, adventurous foodies who love TV and want to visit countries they're not supposed to go to.
You know you can use this in your Contract Training department, but do you know how?
Recent Comments